Log

Discussion and opinion on design, development, business and culture in a digital world.

What "Mobilegeddon" Means For Your Mobile Search

By Scott Barkman in Strategy on April 28, 2015

You may have heard the ominous term, “Mobilegeddon,” making the rounds on the internet these past few days. Google has made a few changes to their PageRank algorithm to rank “mobile-friendly” sites higher when searching on a mobile device.

4 Great Online Tools for Reducing Cost and Improving User Experience

By Thorren Koopmans on Feb. 25, 2015

When it comes to building websites and applications, there are a lot of supporting pieces that need to work well. Rather than building from scratch, third party tools are often a great option.

Job Opening for a Junior-Intermediate Developer

By Thorren Koopmans in Culture on Aug. 19, 2014

We’re looking for a fresh and talented web developer who is passionate about doing great things online. You’ll be using your previous HTML, CSS and JavaScript skills to create excellent user experience interactions and to wow clients and website visitors alike. As a member of the Lift team, you’ll experience a wide variety of opportunities as you work alongside the existing team of talented designers, other front-end developers and programmers, and strategists.

To Oxford Comma or Not to Oxford Comma

By Laura Salter on July 2, 2014

Several months ago here at Lift, a few of us got into a conversation that tends to divide people: whether or not to use the oxford comma. That pesky comma, that inserts itself before the “and” in a list, is divisive in every sense of the word.

How long does it take to design and build a website?

By Thorren Koopmans on June 20, 2014

As you consider your new website, one of the questions that you’re sure to ask is; ‘how long is this going to take?’. Most of the time someone who is seeking a redesign is dealing with a site which was last updated at least 3-4 years ago. In web terms, the technology changes that have come around in those 3+ years are significant.

Changes to Canada's Anti-Spam Legislation

By Thorren Koopmans on May 13, 2014

New Canadian Anti-Spam Legislation will go into effect on July 1, 2014. This legislation is an attempt to regulate spam and ensure Internet users only receive the commercial electronic messages (CEMs) that they’ve agreed to receive.

5 Steps to Better Web Copy

By Lane Bertholet on April 30, 2014

Although writing web content isn’t for everyone, having a grasp on some basic web writing principles is valuable. After all, web copy carries a message, and a good message complements great digital design. So why shouldn’t your copy be as sharp as possible?

Heartbleed: Security Update

By Scott Barkman on April 16, 2014

On April 7th, a security vulnerability was unveiled that affected a large portion of the internet. Ironically, the bug was found in an extremely popular piece of software, OpenSSL, which is designed to make the internet safer. Although the bug has been present for 2 years, a fix was already available the moment the vulnerability was announced. We at Lift have already taken the necessary steps to ensure our servers are running this patched version of OpenSSL.

Using Scientific Method to Craft Online Tests

By Thorren Koopmans on Feb. 26, 2014

Online testing is all the rage these days. Everywhere you look in the tech space there are articles and blog posts written about the need to test our online work. The value of testing is unquestionable, but with all this hype, it could be easy to think that you should test everything.

API-First Development

By Tim Sloan on Feb. 24, 2014

An API (Application Programming Interface) is essentially a layer between your database and the User Interface (UI). The API usually contains all of business logic and controls you need for your data so your UI doesn’t need to worry about that stuff as much.

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